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ABOUT

This is a design challenge.

Here are the guidelines that were followed:

Problem:

Imagine you are hired to design a digital transit displays in an Airport Transit Center, where people take buses, trains, and shuttles to different local destinations from the airport. What design solution would you create for the upcoming transit information display? People should easily find the station info, schedule and routes info to lead them to the right station and their destination.

Guidance from the manager:

This problem-solving presentation is a chance to show us how you think as a designer on detailed designs.

We’d like you to:

  • Create diverse concepts (rough thoughts/sketches)
  • Pick one concept to a detail design solution with a mock-up screen.

How will it work?

Timing: You will have 3 days to work on the design problems

What to show: You will have 15 minutes to walk through your designs at end of your design portfolio presentation.

 

TRANSIT CHALLENGE CASE STUDY

MIND MAPPING

INITIAL OBSERVATION AND BRAINSTORMING

PERSONA DEVELOPMENT

USER JOURNEY ANALYSIS

RESULTS AND USER FLOW

INFORMATION ARCHITECTURE

Sketches

AIRPORT DISPLAY | TRAINS

AIRPORT DISPLAY | BUSES

AIRPORT DISPLAY | SHUTTLES

MOBILE APP | MOCKUP

LINK

MOBILE APP

THANK YOU