THE EQUESTRIAN IS LIVE 🔴

The Equestrian App is currently available on IOS and Android.

Download and try the application today.

ABOUT

The Equestrian App is a company Adam helped to launch a few years ago. Since the product’s debut, it has quickly overtaken many industry competitors and has a diverse audience of users.

The Equestrian is creating the platform for an all-encompassing network of equine tools. This service lays the foundation for a host of services offered to the equine industry.

TEAM

PATRICK HUSTING

FOUNDER AND DEVELOPER

Visionary and entrepreneur, Patrick incubated and launched The Equestrian from his home. Building the framework for the application from scratch, he laid the foundation for a revolutionary new equine platform.

ADAM HUSTING

PRODUCT MANAGER AND DESIGNER

Adam led the creative direction for the service, as well as building a business strategy to expand the application into a comprehensive software suite. With his vision, The Equestrian is quickly expanding to control the marketspace.

WHAT IS THE EQUESTRIAN?

The Equestrian App connects horse owners and businesses to better care for and enjoy their horses.

This is accomplished by providing a platform for horse owners and business associates to track the animal’s wellbeing, nutrition, training, boarding, scheduling, and maintenance directly from their phone.

TARGET AUDIENCES

The core of this application was built to serve these key stakeholders.

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INDEPENDENT OWNERS

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EQUINE BUSINESSES

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INDUSTRY VENDORS

BRAINSTORMING

These are a few early examples of Adam’s thought process when he began working on the initial concepts.

EARLY CONCEPTS

Using Adobe XD and Sketch, Adam created rough mockups of what The Equestrian was to look and experience like. Since the app is still a work in progress, many of these initial concepts are still referenced for stylistic choices.

ECONOMIC STRATEGY

To make the application more accessible to different types of users, a subscription model was designed and developed. This allows simple hobbyists to pay less and get only the features they use, versus a model where a business pays more for advanced features like promotion and data insights.

LEGACY

The Equestrian App is more than just a single service, it is the foundation for many more equine solutions to come.

CONCLUSION

The Equestrian is one of the first major applications that Adam collaborated on. He will continue to support the application as it enters its next stage of expansion.

The Equestrian was created by Patrick Husting and Adam Husting